Poolvac wants to estimate the impact on the sales (# of units sold) of varying levels of advertising

Poolvac wants to estimate the impact on the sales (# of units sold) of varying levels of advertising in the two different media (TV and Radio). Therefore, your group has requested Poolvac’s research department to collect data of the increases in monthly sales (marginal benefits) from increasing the levels of advertizing on television and radio. The objective is to maximize the effectiveness (measured in total sales) of the monthly advertising budget (constraint), which is $2 million. The cost of TV ad is $4,000 per ad, and the cost of Radio ad is $3,000 per ad.The following data is provided as requested:Number of AdsMBtvMBradio15,0004,60024,0003,70033,8003,40043,6003,22553,4002,50063,000220Q1. What combination of TV and Radio ad would you recommend to senior manager and why?Q2. What technique would your group utilize?

Popular Media Case Research Our culture’s hero worship of successful athletes allows us to learn int

Popular Media
Case Research

Our culture’s
hero worship of successful athletes allows us to learn intimate details about
individuals whose lives would otherwise be fairly private However, accepting
the status and fame often accompanying performance success has become part of
what is expected of these highly visible members of our society

Occasionally, our
glimpses into their personal lives or professional roles offer opportunities
for us to observe psychological, emotional, or behavioral indicators suggestive
of a mental illness

For this
assignment, complete the following tasks:

Identify an
athlete who is portrayed in the popular media (on a television series, news
program, sporting event, or movie) and is someone you believe may be suffering
from a psychological disorder You may have observed signs of a
performance-altering condition or behavioral impairment

Next, describe
the athlete you’ve selected Use the intake assessment form you produced in M2:
Assignment 2 and fill the form as if you were interviewing the athlete Include
all relevant information you are aware of, and feel free to extrapolate
additional details as necessary Be sure to include any symptoms you observe
and complete as much of the athlete’s history as you can

After you’ve
completed the intake assessment form, identify a minimum of two diagnostic
possibilities you would consider as potentially present in the athlete
Describe the assessments you might use if you were to be evaluating this
athlete as a sport psychologist

Complete your
intake assessment form and diagnostic possibilities in two to

three pages and
present it in Microsoft Word document format Name the file
SP6005_M4_A2_lastname_firstinitialdoc By the due date assigned, submit it to
the Discussion Area

Through the end
of the module, use the Discussion Area to review intake assessment forms and
diagnostic possibilities submitted by at least two of your classmates Offer
your own assessments of their submissions Provide balanced feedback,
describing the strengths and weaknesses of each diagnosis Make suggestions for
improvements so your peers can develop and refine their work

All written
assignments and responses should follow APA rules for attributing sources

Grading
CriteriaMaximum PointsQuality of initial posting, including fulfillment of
assignment instructions16Quality of responses to classmates12Frequency of
responses to classmates4Reference to supporting readings and other
materials4Language and grammar4Total:40

Prepare a case study on President Barack Obamaâ??s crime control policies during his terms in office

Prepare a case study on President Barack Obama’s crime control policies during his terms in office. Your case study should first describe President Obama’s crime policy, including policy and political explanations for the policy. Further, your study should consider: What factors influenced President Obama’s crime control policy? Were the goals of his crime control policy achieved? Why or why not? Where did President Obama fall short in his crime policy?

Population 1: m 1 = Mean age of Purchasers of Crest ToothpastePopulation 2: m 2 = Mean age of Non-Pu

Population 1: m 1 = Mean age of Purchasers of Crest ToothpastePopulation 2: m 2 = Mean age of Non-Purchasers of Crest ToothpasteFormulate the appropriate null and alternative hypotheses to test if the data presents sufficient evidence to conclude there is a difference in the mean age of purchasers and non-purchasers. Make sure your statements are in both sentence and numerical form.Ho: m 1= m 2Ha: m 1Not Equal To m 2Null Hypothesis: The mean age of purchasers of Crest toothpaste is equal to mean age of non-purchasers of Crest ToothpasteAlternative Hypothesis: The mean age of purchasers of Crest toothpaste is not equal to mean age of non-purchasers of Crest toothpaste.What is your decision and conclusion using the critical value approach? Provide the empirical evidence and explain how you arrived at this decision and conclusion. Critical Value (2.42857) is greater than T Score (1.95573) so we fail to reject the null. Is this correct?What is your decision and conclusion using the p-value approach? Provide the empirical evidence and explain how you arrived at this decision and conclusion. P Value .05788 is greater than significance value (.01) so we fail to reject the null. Is this correct?

Population and Health No more than 3500 words, plus graphs, tables and references. Task – The aim of

Population and Health

No more than 3500 words,
plus graphs, tables and references.
Task


The aim of this
mini-project is for you to prepare a report to the Minister for Health in a
country of your choice relating to a linked health risk and outcome in their
country. You should select at least one health risk and one health outcome
which are in the top 10 of the recent Global Burden of Disease study for the
region that your country is from, or for a particular age group. The risk
factors and outcome must be linked, such as high BMI (risk factor) and ischemic
heart disease (outcome). You may select a reproductive health outcome if you
wish;


You should include a
one page summary at the start of the report (which is the sheet that will be
read by the Minister – the rest is likely to be read by the advisors, who will
want references and academic writing). This one page summary does NOT count
towards the 3500 words.
Report
should include a range of aspects, including:

– Levels
of the risk factor and outcome in the country, if known. If not known then a
discussion of the importance is required;

Inequalities in risk or outcome between population groups;
– Current
health systems responses and health coverage (i.e. how many of those who are
needing treatment are actually getting it and what is being done in the country
to improve health);
– Quality
of the data you are using as evidence;
– How the
risk and outcome links in with the risk transition, the epidemiological
transition and the nutrition transition, if appropriate;
– Links to
the environment (both causes and effects);
– Any
health campaigns which have been implemented to improve health or reduce the
risk factor(s);
– Recommendations for improving
health with reference to the outcome you have chosen.

The country you choose can be
from anywhere in the world, but there must be evidence available for you to
use. You can focus on a particular group of individuals for this – you do not
need to focus on the whole life course.

Tips

– The aim
of this report is to be an evidence based examination of risk and outcome. Therefore you need evidence! This may
take different forms. If you choose a DHS country for instance there is not
much information about health outcomes (although there is about reproductive
health outcomes). If you can’t find information about the specific country, but
can for the region it is from, then you can use this;
– You can
select a communicable, non-communicable or injury/accident health outcome;
– If you
wanted to compare two countries, highlighting to the minister what has been
done elsewhere to improve health and what they can learn from each other then I
am open to this;
– You will
have to bring in international comparisons – showing how well the country is doing
or poorly it is coping with a specific health issue;
– Really I am expecting you to
get under the skin of risk and outcome in a specific country, with the marking
based on the strength of the argument and the breadth of the areas
investigated.

Population Genetics Homework, Bio 358 Name: _____________________________________________20 points.

Population Genetics Homework, Bio 358 Name: _____________________________________________20 points. This is meant to be your own, individualwork, not group work.1) Hardy-Weinberg practice. You have a population with 5 aa individuals, 4 Aa individuals,and 2 AA individuals.a) What are the allele frequencies and genotype frequencies for this population? b) Is this population at HW equilibrium? Use numbers to explain why or why not. c) If this population continues with about 10 individuals per generation, and thereisn’t strong selection or much migration, what can you predict about what will happen toallele frequencies and genotype frequencies over the next 100 generations? Justify yourprediction. 2) You have populations under Hardy-Weinberg equilibrium for a trait controlled by allelesR (dominant for red) and r (recessive for white). Individuals with RR or Rr are red, and rrindividuals are white. Consider all the populations and phenotypes you might have, basedon different starting allele frequencies. If all these populations, regardless of starting allelefrequencies, are under HW equilibrium, what predictions can you make about whichphenotype will be most common? 3) In organisms with two sexes, when males are common, females have the reproductiveadvantage, because they have more mates to choose from, and they have the maximumnumber of offspring. If females are more common and males are rare, then males have theadvantage, because they have more mates to choose from, and they have the maximumnumber of offspring. Over time, what should happen to the ratio of males vs. females in thepopulation? What kind of selection would control this? Explain why/how. 5) You have a trait controlled by two alleles: A, a. Individuals with the aa (recessive) traithave a slight fitness advantage over AA or Aa individuals. For selection to have the quickesteffect on allele frequencies, what population should you start with: 100 Aa individuals; 50AA and 50 aa; 25 aa, 50 Aa, 25 AA; or will all populations act the same? Why? Explain. 4) Complete the table below. Assume you have two populations with two alleles for onegene: A, a. Both gene pools are 50% A and 50% a. You start with all Aa individuals. Predictthe outcome after 100 generations if each of the processes below is the only thinghappening at the time. If something is unpredictable, you can say so.PROCESS Drift Mutation Migration (in &out)Directionalselection (onephenotype doesbest)Overdominance(heterozygoteadvantage) Final allelefrequencies?(keep both? oneup? one lost?) Final genotypefrequencies?(Most common?Least common?) Variety of allelesin onepopulation (up,down, stayssame) Will the twopopulations bemore differentor more similar?

Porter Airlines is a regional airline operating out of Toronto City Airport on the Toronto Islands i

Porter Airlines is a regional airline operating out of Toronto City Airport on the Toronto Islands in Toronto, Ontario, Canada. Porter operates only Bombardier Dash-8 Q4000 turboprop aircraft and has flights to destinations in Canada and the United States. Porter targets business passengers who find the Toronto International Airport unattractive. Since its inception, Porter Airlines disproved many who thought it was doomed to failure by successfully navigating the first few years of its existence. It tapped into unmet customer needs with a unique strategy. However, a critical question that needed to be addressed was whether this particular business model, so successful thus far, would remain valid. Additionally, Porter needed to decide how it planned to expand and how aggressive it should be when entering new, highly competitive markets.Answer the following questions:How did Porter Airlines take advantage of a transitory business opportunity in an otherwise difficult market to mitigate several critical forces that could have prevented its success?Identify Porter Airline’s target customer market(s) and the desired customer outcomes.What are the critical forces that Porter is facing and how are they mitigated?Identify the critical resources and critical activities that are leveraged to meet the desired customer outcomesYour response should be three pages in length, grammatically sound, and free of spelling errors.As per the course syllabus, your understanding of the topics and theories explored in this course will be assessed through several assignments and activities.